The management of an asset manager business needs to understand the effectiveness of the products they offer, how they compare to the competition, and what portfolio risks are being run. We are able to help in all these areas.
We use our specialist knowledge and wide ranging expertise to advise asset managers on understanding the UK pension scheme market to help better target their products and marketing efforts to this segment of investors. We can align this with support in engaging with consultants and asset managers, whether through our database or direct contact.
A key issue in engaging with potential investors is to understand how products will be viewed. Our analytical tools, including the Manager Evaluation Tool (MET) and Universe Evaluation Tool (UET), can provide valuable insight into how the product behaves, and how strongly it stacks up against competitors. These can help business managers and investment managers alike, in focusing resources on marketing products that are effective, and understanding how to improve weaker products.
CAMRADATA Live provides an integrated solution for collecting, managing and analysing asset manager information used by more than 400 institutional investors and investment consultants in Europe. CAMRADATA Live has created a number of significant efficiencies for the asset manager;
For further information on any of these products please contact Natasha.silva@camradata.com.